From idea to App Store.

Product Designer

Currently studying UX Design at Futuregames.

Turning ideas into digital products through research, strategy and thoughtful design.

Bettiel — Product Designer

Focused on

Product innovation

Building with

Research, prototyping & code

Based in

Stockholm, Sweden

About Me

About

I'm a Product Designer based in Stockholm. I identify real problems, validate them with users and turn them into digital products that ship.

My process is hands-on from start to finish. I run research to understand the problem, design the experience, build working products and iterate based on what real users do. I care less about polished mockups and more about what people actually use.

I work across UX research, product thinking and interface design, with a growing curiosity for how AI can make products more useful. Building my own products from idea to launch has given me experience across the entire process, not just the design phase.

Whether I'm collaborating with clients or shipping my own work, the focus stays the same: understand the problem, make a clear decision and build something simple that solves it.

My Strengths

How I Work

A quick snapshot of where I add the most value across the product process.

UX ResearchProduct ThinkingUX StrategyPrototypingUser TestingDesign SystemsAI-assisted DesignProduct Innovation
My Process

From problem to product

Great products start with curiosity, validation and continuous iteration. I begin every project by understanding the problem before exploring any solutions.

I study user behaviour, challenge assumptions and test ideas early. Real feedback shapes every iteration, so the final product reflects what people actually need rather than what I assumed going in.

The goal is always the same across client work and personal projects: build something that solves a genuine problem, feels effortless to use and earns a place in people's everyday routines.

Skills

Skills

Product

  • Product Strategy
  • Product Design
  • UX/UI Design
  • User Research
  • Interaction Design
  • Information Architecture
  • Product Discovery

Design

  • Figma
  • Miro
  • User Flows
  • Wireframing
  • Design Systems
  • High-Fidelity Prototyping

Process

  • Idea Validation
  • Product Thinking
  • Concept Development
  • User Testing
  • Usability Testing
  • Iteration
Selected Work

Projects I'm proud of

Get in Touch

Contact

I'm currently open to Product Design opportunities, internships (LIA), junior roles and innovation-focused teams. If you're building something meaningful, I'd love to hear from you.

Let's build something that matters.

© 2026 Bettiel — Product Designer